Austin Georgas Turning Songs and Brands Into Digital Hits

Today, many brands and musicians work tirelessly to promote their content and products through social media, but they often find little to no return on investment. Music marketing professional and social media maven Austin Georgas hopes to change that for thousands of up-and-coming musicians and brands looking for digital exposure by expanding his high-impact content strategy, marketing, and branding work.

Georgas is ridiculously young, but don’t let his age fool you. Despite being a Gen Zer, he’s a master when it comes to social media marketing, delivering top-quality strategies that convert, build authority, and increase awareness for many brands and artists. Georgas works at Flighthouse Media as a Senior Account Manager. He also runs a media company called UselessClout, posting music on YouTube and Spotify and reaching millions of listeners.

Growing up, Georgas felt that he didn’t have many opportunities based on his starting predicament. He was from a suburb in the Greater Toronto Area with very little going on, yet despite the lack of open doors, Georgas would wrestle through every opportunity he could find. As a young man with a solid entrepreneurial sixth sense, he took responsibility for his own fate and worked hard to make things happen for himself.

When he turned eighteen, he started providing video editing services to YouTube influencers. He worked with personalities like WolfieRaps, Julius Dien, KianandJC, ItsYeBoi, DavidParody and others. “At this time, I was sending out around a hundred emails every week, looking for any valuable opportunity,” shares Georgas about how he worked his way into his promised land of marketing opportunities. “I believe that we shouldn’t wait for doors to open for us and break them down ourselves.”

At Flighthouse Media, Georgas serves clients by helping strategize and enable execution work that exposes companies and influential people to more than 27 million of their TikTok followers. Through the account specialist’s work, Flighthouse has produced TikTok content that has amassed over 17 billion in total impressions. However, more than just the front-facing content, the agency has been providing their clients with tons of quality engagements by deploying TikTok marketing strategies that are out of this world when it comes to innovation and effectiveness.

Flighthouse has helped build exposure for artists like Doja Cat, Arizona Zervas, Cardi B, SAINt JHN, and Internet Money. The company has also worked with brands like Tinder, Hollister Co, and ELF, to name a few. The company also played a hand in turning songs like “Say So,” “Roxanne,” “Up,” “Roses,” and “Lemonade” into social media hits. For that, Flighthouse Media has appeared on some of the most prestigious publications, including Billboard, Rolling Stone, New York Times, and The New Yorker.

Beyond his work at Flighthouse, Georgas also runs a personal brand called UselessClout. In less than six months of running a YouTube channel under that brand name and offering Gen-Z based curation of up-and-coming music, the music marketing expert has already hit 100,000 subscribers and over 25 million streams. Currently, Georgas’s young company has potential collaborations with music heavyweights like Sony Music Group, Universal Music Group, and Visionary Music Group.

Georgas’s drive pushes him to reach more than fame and fortune. He hopes to leave a lasting legacy in music and the business world, hoping his work and impact would outlive his existence. Learn more by visiting Flighthouse Media’s website, Useless Clout’s YouTube channel, or Georgas’s Instagram.